September 2009
TOKY-designed HOKlife.com, HOK’s public blog, continues to receive great press!
From the article in the St. Louis Business Journal:
Life at HOK (hoklife.com) was launched last October — with no promotional advertising — to show the world the people behind the scenes at the design powerhouse, which had $752 million in 2008 revenue. Since then the slick medley of design and pop culture has won awards and become a frequent destination, not only for HOK’s 2,000-plus employees, but for potential hires, clients and competitors, said HOK communications specialist Jeannette Thompson.
“It has just been a great addition to our toolkit of ways we communicate both internally and externally,” Thompson said. “It’s really interesting how people are craving this kind of information.”
For more information on this project, please visit the following older related posts:
HOK Life featured in Architect Magazine
HOK Life on the A-List
HOK Life Video
June 2009
The Blog we designed and built for HOK (hoklife.com) continues to be a great success for them, they’ve done a stellar job post-launch of keeping it active and interesting. It’s a great recruiting tool, new site visits are on the rise each week and the press regarding the blog has been great.
Adding to the list of accolades comes recent inclusion in St. Louis Magazine’s A-List, for Best Company Blog.
Congratulations to HOK!
Click here for more information on HOKlife.com
April 2009
Recent reviews regarding the Old Masters at the Pulitzer Web site launched weeks ago:
“The Pulitzer is currently showing Ideal (Dis-)Placements, Old Masters at the Pulitzer. It’s been up since October and it’s received rave reviews. The Pulitzer has just launched the show’s website. No one does single-shows-in-space websites better than the Pulitzer (witness: Dan Flavin, Water) and I wouldn’t miss a one of ‘em.”
Tyler Green, Modern Art Notes
”The show has been up since October…but it is now accompanied by a fascinating, elegant and in many ways exemplary online catalogue… This show — perhaps even more than most — needs to be experienced in the space and light of the real world. But the website offers its own richly involving experience, balancing looking, listening, reading — and looking again.”
John Wyver, Illuminations
The exhibition is currently running through June 20th, so don’t miss this before it is gone forever. More information on the exhibit can be found at the Old Masters Web site or the exhibition site at Pulitzerarts.org
April 2009
In addition to designing HOK’s new brand, business papers and various web sites, TOKY recently worked with HOK to design, develop and launch their presence on various social networking tools. Most successfully and significantly was HOK’s effort in making the blog at HOKlife.com work.
More than just an entertaining peek inside an architecture firm’s offices, Life at Hok is a small revolution in corporate communication.
“The blog Life at HOK is important not so much for what it offers—tales from the HOK cubicle as well as snark-free design-related postings, travelogue, commentary, videos, and ephemera—as for what it represents: a blue-chip firm, the kind of outfit one would expect to tightly control all external communication, allowing more than two dozen of its younger staff to express themselves on company time. (Most of the contributors, located around the globe, are under 35.)”
by Braulio Agnese, Architecture Magazine
Read the full article at ArchitectMagazine.com
Visit HOKlife.com
As a kick-off event for the blog launch, all of the contributors were brought to St. Louis, given flip video cameras, and sent out in groups around town to interview each other and gather footage for some upcoming video spots. Here’s a small collection of some of the highlights from the day:
