April 2009


Johnson Johnson Crabtree Architects (JJCA), an architectural firm located in Nashville, Tennessee, marked their 18th anniversary on April 1st with a new website.
JJCA looked to TOKY to design and develop a website that would showcase their impressive portfolio, firm culture, and connect with current and prospective clients. The result is the new jjca.com which features project case studies, information on the firm’s approach and services, testimonials, and a glimpse into the company’s culture.
Visit jjca.com
April 2009

In addition to designing HOK’s new brand, business papers and various web sites, TOKY recently worked with HOK to design, develop and launch their presence on various social networking tools. Most successfully and significantly was HOK’s effort in making the blog at HOKlife.com work.
More than just an entertaining peek inside an architecture firm’s offices, Life at Hok is a small revolution in corporate communication.
“The blog Life at HOK is important not so much for what it offers—tales from the HOK cubicle as well as snark-free design-related postings, travelogue, commentary, videos, and ephemera—as for what it represents: a blue-chip firm, the kind of outfit one would expect to tightly control all external communication, allowing more than two dozen of its younger staff to express themselves on company time. (Most of the contributors, located around the globe, are under 35.)”
by Braulio Agnese, Architecture Magazine
Read the full article at ArchitectMagazine.com
Visit HOKlife.com
As a kick-off event for the blog launch, all of the contributors were brought to St. Louis, given flip video cameras, and sent out in groups around town to interview each other and gather footage for some upcoming video spots. Here’s a small collection of some of the highlights from the day:
March 2009
UPDATE:
The local Addy Awards have come and gone, and TOKY walked away with 4 Gold Awards that move on to the Regional Awards. Winner’s this year were The Light Project Web site and the Dan Flavin: Constructed Light Web site for the Pulitzer Foundation for the Arts, The St. Louis Library Foundation Holiday Card (pictured below) and the ‘Tales of Hoffmann poster for the Opera Theatre of Saint Louis.

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It’s “The Year of the Arts” for TOKY at the Addys. We won 10 Addys this year, all in our Arts and Architecture markets. Winners include:
Pulitzer: “Dan Flavin – Constructed Light” Web site, Pulitzer: “The Light Project” Exhibition Website, Pulitzer: “Dan Flavin Constructed Light” Brochure, Pulitzer: “The Light Project” Exhibition Brochure, Opera Theatre: “Tales of Hoffmann” Season Poster, St. Louis Public Library Foundation: Holiday Cards, Laumeier Sculpture Park: “An Evening with John Waters” Save the Date Mailer, Art the Vote: Logo, Web & Ad Campaign, HOK: “Life at HOK” Website, HOK: E-Newsletter