Posts Tagged architecture

November 2011

Hooky Day with Frank Lloyd Wright

October at TOKY means Hooky Day: Each staff member is encouraged to get out of the office at some point during the month and do something fun and interesting — something new to you — and come back and tell the team about it. It took me only a few minutes to decide on spending a few hours at the Kraus House designed by Frank Lloyd Wright and located in Ebsworth Park, a tucked-away bit of land within a St. Louis suburb. If you live in STL, or find yourself here on a trip, I highly recommend a visit.

Here’s some background from the official website for the home:

Nestled in grassy fields on 10.5 acres in the Sugar Creek area of Kirkwood, Mo., the Frank Lloyd Wright House in Ebsworth Park is a unique and significant residence designed by Frank Lloyd Wright, widely recognized as the greatest American architect of the 20th century. This 1,900-square-foot residence built for Russell and Ruth Kraus was the architect’s first building in the St. Louis area, and is one of only five Wright designs in Missouri. It is an excellent example of Wright’s democratic vision, intended to provide middle-class Americans with beautiful architecture at an affordable cost.

The home is notable not only for its architectural integrity, but for retaining all of its original Wright-designed furnishings and fabrics. The home is listed on the National Register of Historic Places because of its significance in American architecture.

I went last week on a crisp fall morning, and while interior photographs aren’t allowed, I did manage to take a few shots of the exterior before the group headed in for the tour:

Looking toward the house from the backyard — though this rear of the house is where the ‘front’ door is


A bit closer to the home than the previous shot — the carport and entrance are to my right


Our volunteer tour guide, a local architect, stands in front of the home’s entrance, which, beyond being hidden away a bit, is also further shielded from view by that triangular column.

Standing beneath the carport

The plaque near the front door

The tour starts with a brief video, then lasts about an hour inside. A few fun facts from my notebook:

  • Russell and his wife, Ruth Goetz Kraus, wrote to Wright himself, asking if he might design them a home — nothing big, something modest would do. Wright wrote them back, succinctly and with good news: “You should have the nice little house. Condense your needs, comply with the enclosed sheet and we will make you a plan.”
  • Construction took 10 years, ending in 1955. Total cost was about $26,000, not including land. (Our guide said the average cost of a home at that time was about $22,000.)
  • The home’s grid is based on two equilateral parallelograms, which break down into hexagrams and triangles. The commitment to this grid, when you’re there onsite, is incredible.
  • The master bedroom’s bed is also in the shape of said parallelogram — it was custom built by a company that makes hospital beds. (The comforter was custom, too, though our tour guide said the sheets — folded in some crafty way — were traditionally sized.)
  • Wright and Kraus argued about AC. The former said he needed it for the St. Louis summers; the latter, not accustomed to our generous humidity, was not on board. Eventually, Kraus convinced FLW’s Taliesin Associates to design an air-conditioning system specifically for the home.

Lastly, let me share two video links, both of which will allow you to see the front of the home and a bit of the inside: a 2009 “Living St. Louis” profile of Kraus — himself a respected and productive commercial and fine artist — and an August 2011 “Sate of the Arts” segment on the the house itself. Hope they motivate you to make a visit in person.

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April 2009

JJCA Web Site Launch

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Johnson Johnson Crabtree Architects (JJCA), an architectural firm located in Nashville, Tennessee, marked their 18th anniversary on April 1st with a new website.

JJCA looked to TOKY to design and develop a website that would showcase their impressive portfolio, firm culture, and connect with current and prospective clients. The result is the new jjca.com which features project case studies, information on the firm’s approach and services, testimonials, and a glimpse into the company’s culture.

Visit jjca.com

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April 2009

HOKlife.com Feature in Architect Magazine

HOK Life

In addition to designing HOK’s new brand, business papers and various web sites, TOKY recently worked with HOK to design, develop and launch their presence on various social networking tools. Most successfully and significantly was HOK’s effort in making the blog at HOKlife.com work.

More than just an entertaining peek inside an architecture firm’s offices, Life at Hok is a small revolution in corporate communication.

“The blog Life at HOK is important not so much for what it offers—tales from the HOK cubicle as well as snark-free design-related postings, travelogue, commentary, videos, and ephemera—as for what it represents: a blue-chip firm, the kind of outfit one would expect to tightly control all external communication, allowing more than two dozen of its younger staff to express themselves on company time. (Most of the contributors, located around the globe, are under 35.)”

by Braulio Agnese, Architecture Magazine

Read the full article at ArchitectMagazine.com
Visit HOKlife.com

As a kick-off event for the blog launch, all of the contributors were brought to St. Louis, given flip video cameras, and sent out in groups around town to interview each other and gather footage for some upcoming video spots. Here’s a small collection of some of the highlights from the day:

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March 2009

Year of the Arts at the St. Louis Addy’s

UPDATE:
The local Addy Awards have come and gone, and TOKY walked away with 4 Gold Awards that move on to the Regional Awards. Winner’s this year were The Light Project Web site and the Dan Flavin: Constructed Light Web site for the Pulitzer Foundation for the Arts, The St. Louis Library Foundation Holiday Card (pictured below) and the ‘Tales of Hoffmann poster for the Opera Theatre of Saint Louis.

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It’s “The Year of the Arts” for TOKY at the Addys. We won 10 Addys this year, all in our Arts and Architecture markets. Winners include:

Pulitzer: “Dan Flavin – Constructed Light” Web site, Pulitzer: “The Light Project” Exhibition Website, Pulitzer: “Dan Flavin Constructed Light” Brochure, Pulitzer: “The Light Project” Exhibition Brochure, Opera Theatre: “Tales of Hoffmann” Season Poster, St. Louis Public Library Foundation: Holiday Cards, Laumeier Sculpture Park: “An Evening with John Waters” Save the Date Mailer, Art the Vote: Logo, Web & Ad Campaign, HOK: “Life at HOK” Website, HOK: E-Newsletter

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