Archive for the Video Category

January 2012

Coming This April: Season 6 of Art21

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The TOKY staff is licking its chops, remote in hand, for this season’s “Art in the Twenty-First Century,” which kicks off Friday April 13 on PBS. Among the featured artists this time around: Marina Abramovic, Ai Weiwei, Glenn Ligon, Robert Mangold, and Catherine Opie. Stellar line-up. For a creative firm so tied to museum work (not to mention packed with artists), this will be exciting spring viewing.

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December 2011

Holiday Card for Tandus Flooring

This past spring, TOKY relaunched the website for Tandus Flooring, a global industry leader that is particularly known for its longtime commitment to environmentally thoughtful production. We kept that last point in mind when working on our most recent Tandus assignment: Create an animated holiday card for the company’s friends and clients. Here’s what we came up with…

Animation: Don Lavender

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July 2011

New Design Legend Video: Stan Gellman

We’ve just posted our fourth full-length video of “Design Legends of St. Louis”, a video portrait of Designer Stan Gellman. View all Design Legends

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June 2011

New Design Legend Video: Bob Falk

View more at: STLdesignlegends.com

We’ve just posted our second full-length video of “Design Legends of St. Louis”, a video portrait of Bob Falk.

Most people know Bob from Falk-Harrison, now helmed by his sons, Jon and Matt, and their partner Steve Harrison. Bob has had a long, successful – and fascinating career.

He shares some great stories – from his college days at Washington University, working up the nerve to ask the great Ivan Chermayeff to look at his portfolio, projecting images onto the Old Post Office during an all-nighter with his design buds at Obata, to being hired by Chip Reay at HOK, to how he decided to start his own company.

We’ll be posting the next “Design Legends” Profile, on Frank Roth, in mid-June. Please let us know how you like these, and share them with your friends!

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May 2011

Portrait of a gentleman designer: “Design Legends of St. Louis / Dick Juenger”

We’ve posted the first of our full-length videos of “Design Legends of St. Louis”, a video portrait of Dick Juenger.

Dick is one of the nicest, most decent guys around, and here talks about his history at Gardner Advertising in the 40′s and 50′s, his co-founding of Obata Studios in the 60′s, and his freelance business in the 70′s and 80′s. His beautiful hand-lettering for Budweiser’s calligraphic labels is still gorgeous after all these years.

I met Dick when I had just graduated from college, and was shopping my oh-so Swiss-inspired portfolio around. I showed up at Dick’s downtown studio, surrounded by his delicate calligraphy and hand-lettering. Dick was encouraging and enthusiastic, while gently guiding me to excise some of my more egregious typographic experiments and all of my then-precious Man Ray inspired photograms (clones, more accurately). I left his office feeling better about myself and better about my portfolio than when I had gone in.

Four years later (1984 or so) I designed a logo for HealthLink Corporation — a logo which, astoundingly, is still in use today — and I used Dick’s typeface “Jana” as basis for the logotype font. Then, around ten years ago I was gratified to see that Doyald Young had included Jana in his masterful “Logotypes & Letterforms” book.

Jana is a font that still has strong associations of a certain time and culture. One of my favorite uses is in “The Divorcee” movie poster. The copy alone is tasteless — and priceless. Never has such a great typeface by such a gentleman been used to shill so base a product.

We’ll be posting the next “Design Legends” profile, this one on Bob Falk, on June 3. Frank Roth’s profile will follow in mid-June.  Please let us know how you like these, and share with your friends and associates.

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March 2011

Schlafly featured in Sauce Magazine Video

This well-made video from Greg Kiger’s Once Films explores the independent voices that make the food scene in St. Louis so rich and distinctive.

Featuring our friend and client Dan Kopman of the St. Louis Brewery (makers of Schlafly Beer), Gerald Craft of Niche, Kevin Nashan of Sidney Steet Café, all singing the praises of Alison Mace’s Sauce Magazine. Her magazine and these people are why we have four 2011 James Beard finalists in St. Louis, – three Best Chef nods (including Craft and Nashan) and an “Outstanding Wine Service” for our friend Glenn Bardgett from Annie Gunn’s.

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January 2011

“Stylus” is Communication Arts Web Pick

Communication Arts is one of the world’s top publications about and for the design profession. Every day, CommArts chooses a single website that, in their view features the best of current design. On January 18, the Site of the Day will be “stylus: a project by ann hamilton”, which TOKY created for the Pulitzer Foundation for the Arts. We worked very closely with both Pulitzer staff and Ms. Hamilton on the site, which uses extensive video, sound, and viewer participation to explore the concepts of community within the Pulitzer show.

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November 2010

Carrole’s Story called a “Can’t Miss Click”

Our “Carrole’s Story” video for Dr. Barry Singer has been shouted out as one of four “Can’t Miss Clicks” by healthcare firm GSW Worldwide. They rave “How many healthcare websites have you visited with patient testimonials? 50? 100? And, how many of those have felt real and human to you (vs. edited within an inch of their lives)? I’m guessing it’s a pretty tiny number. MSLivingWell is one website that really held the line – the stories there are delivered in a truly creative way and are so real and honest that you get caught up in them.”

Thanks for the props, GSW!

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April 2010

Getting On Board with Metro Transit

Recently, we launched a site for Metro Transit in St. Louis as part of the continuing “I’m On Board with Metro” campaign. As one small facet of this large branding campaign, we helped Metro tell the story of why Transit is so important for the region, despite whether you use it or not. The site shares the stories of seven Metro users to demonstrate that a vital public transit system is critical for the region’s economic well-being. For this site, we designed and directed the site and animation, as well as photographed all of the riders and locations. In addition, we produced the three videos featured on the site, one featured below.

Launch I’m On Board with Metro

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And hey that looks like our own Becky Voboril in this video!

Special thanks to our friends at Driftlab for working with us on the development, as well as Hired Gun & 90 Degrees West for their expertise in filming and editing the videos.

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January 2010

TOKY nets 16 Addys nominations

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TOKY work has been nominated for 16 Addys in this year’s Ad Club of St. Louis “best of” review.

For us, the cool part is that we were nominated in so many different categories, for doing so many different kinds of things: web sites, print brochures, brand identity, photography, high-end invitations and holiday cards, posters and video storytelling.

Here’s a list of our nominations:

Pulitzer Foundation for the Arts “Staging Old Masters” Promotion; Pulitzer Foundation for the Arts “Staging Old Masters” Photography; Thinking Cap Brand Identity; Mississippi Bluffs Condominiums Brand Identity; Grayhawk Properties Website; St. Louis Public Library Foundation “Stranger Than Fiction” Gala Invitation; St. Louis Public Library Foundation Holiday Cards; St. Louis Public Library Foundation Logo; “The Unconscious” Holiday Show Poster; Chaminade College Preparatory School Viewbook; Chaminade Viewbook Photography; Opera Theatre of Saint Louis Spring Gala Invitation; Susan and David Sherman 50th Birthday Invitation; JJCA Architects WebsiteMcCarthy Building Companies, Inc. Web Site; and Dr. Barry Singer “Carrolle’s Story” Video.
See you February 18th at the awards ceremony!
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July 2009

Interactive Touch Foil Display at the St. Louis Airport

We’ve recently completed design, development and install of new digital signage at the St. Louis International Airport. Using existing glass walls and interactive touch foil, we created 3 experiences for visitors to explore the arch ground activities. 4 weeks from concept this was up and running, just in time for the All-Star Game traffic. Take look if you’re coming in town or heading out, it will be on display until the end of the year.

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July 2009

HOK Life Video

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We recently completed the video above for HOK. The video is highlighted at hoklife.com, will be shared around through various sites and will mainly be used for recruiting efforts. Much of the video used in this clip was a result of the blogger event we helped put together late last year, click here for more information. Coming up next will be a series of smaller clips!

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April 2009

The Luckiest

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TOKY designer Mary Rosamond, also a member of the a cappella group ‘the Amateurs,’  just returned from performing (and recording) with Ben Folds!

In her own words:

I guess Ben Folds became interested in a cappella after hearing some of his songs arranged and performed by a cappella groups on youtube and decided to make it the concept for his latest album. He held a contest for arrangements/performances of his songs, and from a couple hundred submissions, he selected a handful of groups to record with in person. My group, the Amateurs, was one of those groups. Ben came to St. Louis this past December to record our version of his song, The Luckiest. (He was wonderful to work with!) We were then lucky enough to be one of only 14 groups who recorded with Ben to make it on the cd: Ben Folds Presents: University A Cappella (we close the album!) which is now available on itunes.

Then, this April, Ben contacted our group again to ask if we would be interested in opening for him at his upcoming performance at the Ryman Auditorium in Nashville. And of course, we were! We drove to Nashville on April 7 and opened for Ben that evening in front of a very enthusiastic crowd in Ben’s home town. It was an awesome experience!

The song titled “The Luckiest” is now available on iTunes, listen for Mary’s voice… it’s the highest one! All proceeds from the sale go to Save the Music.

The recording was also covered in the Wall Street Journal: Harmony 101, A Pop Pianist Recruits College Singers For a New Album of A Cappella Songs

Here’s a video clip of the recording session:
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